Know your content: user stories, use cases, and case studies

If you’re a product marketer, you’ve heard about user stories, use cases, and case studies. But do you know what each one is, and when you should use them? It’s easy to be confused about them at first because they sound so similar. However, each of these tools serves a different purpose. When used together, […]

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Teleport Connect conference live blog

Today I’m live blogging Teleport Connect – Teleport’s first conference. I’m speaking later, but the talks are interesting! The Department of Yes Kevin Hanaford, Head Of Security Engineering @ Discord. Security has been traditionally seen as the department of no. Remember the old RSA keys and how clunky they are. Intention was to protect company […]

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Pure Storage live blog post from Storage Field Day

Here’s my 3rd post from Storage Field Day – Pure live blog post. Storage sustainability – Reducing carbon footprint Pure is working on being more transparent about how their arrays impact the environment. They started with a review of the industry. IT is 1% of worlds energy, that’s more than some countries use. Power use […]

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AWS live blog post from Storage Field Day

Here’s my 2nd post from Storage Field Day – AWS live blog post. Overview In this section we got some of the business reasons to use AWS managed file services. For example, some customers want to move to cloud for file service because they don’t want to deal with the on-prem hardware anymore (procuring and […]

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Dell live blog from Storage Field Day

Here’s my my first live blog from Storage Field Day 24 – the Dell Live blog. Delivering a continuously modern storage experience Scott Delandy kicked off Storage Field Day with the presentation “Delivering a continuously modern storage experience”. He kicked it off with some revenue numbers. One third of Dell’s revenue ($34B) comes from ISG […]

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Was that the last VMware conference?

I don’t know about you, but for me August was really busy! I attended 4 conferences, spoke at 1, and hosted 1 event. This was on top of client work! Now I’m back in Austin and it’s time to reflect. I just can’t get past thinking we’ve seen our last VMware conference. A little history […]

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Misinformation has weaponized social media

Last week, I did something I never thought I’d do. I spoke at DEFCON! I presented a longer version of this misinformation post that I developed from a talk I gave at Bitnorth over a decade ago. The title of this talk was “The History of the Weaponization of Social Media”. Dramatic, I know. But […]

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Is the age of sysadmins is behind us?

If you believe the marketing from infrastructure companies these days, the golden age of sysadmins is in the past (term lifted from this RedHat blog post). But I believe this is a dangerous marketing strategy, especially for infrastructure companies. What’s in a name? In the olden times, we had sysadmins who managed servers, unless they […]

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