Tuesday, July 7

Tag: social media marketing

Tools for Interactive Online Events
Interactive Online Events

Tools for Interactive Online Events

What are the best tools for designing interactive online events? As I explained in my last post (Design Considerations in Designing Online Events), you can't just lift and shift a face-to-face event to the digital world and expect interactive experiences to happen. You must deconstruct the face-to-face event and design an interactive online event. This post will dive into various tools for designing interactive online events. I won't be recommending specific tools, but providing advice for evaluating these tools. You Probably Have the Tools You Need How do you currently host live webinars? Think about the tools you already have, and leverage your investment in them. Your investment includes things like licensing costs, IT integration with your company's identity systems, and int...
Can Small World Theory Explain Polarization? #blogredux
Blog Redux, community strategy, digital literacy

Can Small World Theory Explain Polarization? #blogredux

This week in Blog Redux: can small world theory explain polarization? This week I’m reviving an old post from blog.ginaminks.com from July 10, 2010. The post was titled How information needs and small world signatures are related to affinity and relevance. Ahh the good ole days when we didn't have to worry about SEO and we could just write to communicate! This blog post was based on my undergrad degree, in particular the work of Elfreda Chatman. Unfortunately she passed away very unexpectedly soon after I graduated. I wish she were around to know how much she impacted my work, and so I could work with her now. As always, I’ll re-post the blog in its entirety here, and add my comments as a quote that start with Thoughts from 2020. How information needs and small world signatures...
Is Community Still a Bad Word? #blogredux
Blog Redux, community strategy

Is Community Still a Bad Word? #blogredux

This week in Blog Redux: is community still a bad word? This week I'm reviving an old post from blog.ginaminks.com from February 2012 (almost 8 years ago!). The post was titled On dev-ops, marketing, the c-word, and pneumonia. Don't worry, the c-word is community. As always, I'll re-post the blog in its entirety here, and add my comments as a quote that start with Thoughts from 2019: . On dev-ops, marketing, the c-word, and pneumonia Pneumonia is a funny thing. For those of you who don’t know, I was diagnosed with pneumonia a week and a half ago. While I was at Cloud Connect. I can honestly say I’ve never been this sick in my entire life. It’s worse than the massive kidney infection I had when I was 8 months pregnant. Or the appendectomy that happened when I was six mo...