Tuesday, May 26

Tag: cloud

Tiger Technology Brings the Cloud to You
Tech Field Day

Tiger Technology Brings the Cloud to You

Disclaimer: I recently attended Storage Field Day 19. My flights, accommodation and other expenses were paid for by Tech Field Day. There is no requirement for me to blog about any of the content presented and I am not compensated in any way for my time at the event. Some materials presented were discussed under NDA and don’t form part of my blog posts, but could influence future discussions. The first presentation of Storage Field Day 19 was Tiger Technology. They are a data management company that has been around since 2004, mainly providing solutions primarily for the media and entertainment industry. This industry is interesting to modern storage because of their application requirements, in particular video. These applications are usually mission critical, and require high b...
Should You Use Influencer Lists?
community strategy

Should You Use Influencer Lists?

You've seen them before, influencer lists promising to deliver the names of the 100 Top Influencers for <insert trending new tech term here>. As a marketer, what are the best ways to use influencer lists? As an influencer, what does it really mean to be included on these lists? Before I start, let me clarify that this post will focus on a B2B marketing perspective, and in particular B2B marketing for enterprise tech. Other marketing forms may not apply here. This post got pretty long, but it's important. TL;DR: What's the history of influencer lists, who is making these lists, how are they compiled, a warning for influencers on these lists, and strategies for marketers when using these lists. Why Do Influencer Lists Exist? About thirteen years ago, social media really st...
NetApp Goes to the Cloud #TFD20
Tech Field Day

NetApp Goes to the Cloud #TFD20

This post - NetApp Goes to the Cloud - is my review of materials presented at #TFD20. NetApp’s 1st presentation at #TFD20 was about NetApp's cloud strategy. I was very excited to see Nick Howell (aka @DatacenterDude), NetApp’s Global Field CTO for Cloud Data Services, there to greet us and kick things off.  I’ve always known him to be knowledgeable, visionary, and a bit controversial. All of my favorite things! And I was psyched to see how he was going to frame his conversation. Infrastructure Admin’s Journey to the Cloud Nicks’ presentation was titled “OK, Now What?” An Infrastructure Admin’s Journey to the cloud. https://youtu.be/0937GkO9U5s He set up the history of things for datacenter admins, and how quickly they need use their existing skills to pivot if they’re g...